We are creative problem solvers who combine strategy, innovation, design and experience to help brands reimagine their future.
We are creative problem solvers who combine strategy, innovation, design and experience to help brands reimagine their future.
BILLSON'S
DR.CI:LABO
A new identity for Japan's #1 Derma-beauty brand
Rebrand | Masterbrand | Packaging | Activation | Retail
AKASHI-TAI
A new expression for Japanese sake
Redesign | Identity | Packaging
GLOBAL PRECIOUS METALS
Brand investment for wealth management
Brand audit | Brand identity | Brand positioning | Digital sales toolkit
CENOVIS
Brand creation for Sanofi in Australia
Brand strategy | Positioning | Naming | Packaging | HWAs™
YOPRO
Muscling into Australia’s dairy aisle
Brand positioning | Packaging | HWAs™
APTAMIL
Ultra-premium, early-life nutrition in China
Packaging | Positioning | Portfolio Architecture | Digital & E-commerce
Building Resilient Brands
3 Lessons for surviving volatility and thriving in recessionary times
Written by:
Joanna Hutchins
10 minute read
DR.CI:LABO
A new identity for Japan's #1 Derma-beauty brand
Rebrand
Masterbrand
Packaging
Activation
Retail
AKASHI-TAI
A new expression for Japanese sake
Redesign
Identity
Packaging
GLOBAL PRECIOUS METALS
Brand investment for wealth management
Brand audit
Brand identity
Digital sales toolkit
GUIDELINES
LAUNCH MATERIALS
YOPRO
Muscling into Australia’s dairy aisle
Brand positioning
Packaging
HWAs™ Creation
Photography
Finished art
CENOVIS
Brand creation for Sanofi in Australia
Brand Strategy
Naming
Packaging
HWAs™ Creation
APTAMIL
Ultra-premium, early-life nutrition in China
Packaging
Positioning
Portfolio architecture
Digital & E-commerce
Thought Piece
Building Resilient Brands
3 Lessons for surviving volatility and thriving in recessionary times
Written by:
Joanna Hutchins
10 minute read
Asset 9
English
Chinese
English
Say Hello
Experiences that get
noticed, liked, and most
importantly, chosen.
Our Work
Our Approach
Our Expertise
News & Views
Contact
Menu
Our Work
Our Approach
Our Expertise
News & Views
Contact