Mount Franklin - image 1Mount Franklin - image 2Mount Franklin - image 3Mount Franklin - image 4
Mount Franklin

delivering the message in a bottle...


Mount Franklin is a regular partner with the McGrath Foundation looking to raise awareness and funds for their work against breast cancer. It needed a campaign that was as worthy as the cause.


The challenge was to balance the campaign and the brand in a way which was more engaging than putting two logos on a pack. We put the brand at the heart of sincere copy, using the brand colours and signature pink of cancer awareness.


Mount Franklin's 'biggest pink campaign ever' providing invaluable support to the McGrath Foundation.

more work from cowan sydney

bell-tea bell-tea
coke-zero coke-zero
watson-and-williams watson-and-williams
natures-own natures-own
daris-table daris-table
praise praise
follow cowan on social media